What does first party mean?

The first party (not comparable) of or related to someone (a first party) directly involved in a given transaction, such as a buyer or seller. Of the plaintiff or related to him in a lawsuit.

What does first party mean?

The first party (not comparable) of or related to someone (a first party) directly involved in a given transaction, such as a buyer or seller. Of the plaintiff or related to him in a lawsuit. Belonging to a person directly involved in a given transaction, such as a buyer or seller. Lotame Data Exchange is your source for high-quality third-party data.

It includes data from billions of users grouped into thousands of precise segments available on more than 40 advertising platforms. We can also create custom segments. In addition to purchasing Lotame brand data through LDX, you can access data from more than 40 brand data providers.

First-party data

is information that companies can collect from their own sources.

In other words, all customer information from both online and offline sources, such as the website, application, CRM, social media or company surveys, is first-party data. I see it as where the code comes from, so when it comes to libraries and development tools, I would say that the first and second parts are the developer and the producer of the development tool. But how do you find those companies? One of the easiest ways to find a buyer or seller is through a third-party data marketplace, such as the Lotame Private Data Exchange (PDX), which connects both parties to allow third-party data transactions.